Learnings

  • What is First Principals Thinking? This is not one of my typical informational posts. This is more of a personal experience that I’m relating back to skills and knowledge I use in my professional life. Aristotle defined a first principal as “the first basis from which a thing is known.” I’ve been hearing more and…

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  • My personal site had taken a bit of a beating after being used for a number of video tutorials I recorded for WordPress.com. I have been eyeballing some of the new block themes that WP Engine has been shipping and I finally decided to give Frost a spin. Things I appreciate about this WordPress block…

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  • Had a good conversation yesterday that made me kind of verbalize what I’ve been feeling and shifting towards in terms of my default mindset. Your value is measurable in many ways. Many people (and companies) get caught up looking at value in a way that is heavily weighted by how much time you’re putting in.…

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  • Before we dig in too deep here… I’d like to establish myself as a fairly serious fan of DC Comics, specifically Batman. Evidence submitted: 3/4 of my arm tattoo real-estate to Batman-themed work. 4+ long boxes of mostly Batman-related comics in my office. 1/2 of my office wall space dedicated to Batman posters, comics, and…

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  • This is very much a post for myself to log my thoughts and learnings as I continue to take on new projects and opportunities that require me to work new mental muscles. tl;dr – We need to be very aware and intentional about what data we collect about our users. Not just for the sake…

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  • If you haven’t dove head first into the ever-changing world of data regulations, data compliance, and general data management you might be feeling a little overwhelmed when it comes to confidently tracking any kind of insights or analytics on your user’s behavior or interactions with your digital platforms. My anxiety started to accruing at a…

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  • Back in the twenty-teens the growth hacking/lean startup approach took over. Some of the overly aggressive tactics from those times were dropped relatively quickly but many of them were adopted as standard best practices but never really talked about in the same context again. Earlier this week I had someone ask me about when to…

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  • Making A Beast of Yourself

    He who makes a beast of himself relieves himself the pain of being a man. Hunter S. Thompson I wouldn’t say I feel the “pain” of being a (hu)man but there’s definitely a lot to process on a daily basis normally — not to mention in times of chaos on uncertainty. This is why I make sure to…

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  • Sometime around 2016, before “The Force Awakens” was released I started on a new music project with my long time (musical) partner in crime Tom Hummer. Several years prior, when we were in a band together called Thoughts of Crossing, we had made a joke about starting a Star Wars-themed band called “The Han Solo…

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  • When I was still in the Director of Client Delivery role, I had the chance to oversee a really cool project that we worked on with GoDaddy. The idea was to build a theme framework that leveraged Gutenberg and GoDaddy’s recently acquired CoBlocks, ultimately producing a very flexible theme that makes it easy for anyone…

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