Product
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“We are, as a species, addicted to story. Even when the body goes to sleep, the mind stays up all night, telling itself stories.” Jonathan Gottschall In reality, this post applies to leaders outside the realm of product. Those who tend to be most successful are the ones who energetically share a vision that their…
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When you think about the end result, these are three very different things. A Product… Is something people use or experience. A Project… is something you complete. A Program… is a series of steps and milestones that you work through to achieve an outcome. What’s interesting is that you need the same foundational set of…
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While it’s important to look at your existing customers for insights and growth opportunities, it’s also important to look at the market and the customers you don’t have. It’s not uncommon for a business to have a core customer segment that plateaus or even starts to shrink — especially in tech. When this happens, we…
