thatmikebal
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I had a random thought that I decided to follow.What if the hiring process was less one sided? What if every candidate had their own requirements, interests, and values and the recruiters had some ownership in ensuring it was a match? Wouldn’t that be better than trying to cram everything into a one page resume?…
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Throughout my career, I’ve learned a LOT by doing. The problem with that, is you don’t always have a chance to process what you’ve done, and what you can do. It’s even harder when your title doesn’t match the taxonomy of titles across the industry. I know I’m a product leader. Everyone I’ve worked with knows…
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I had an unexpected and very interesting conversation last week with a founder for a really interesting product/technology focused on improving the auditory experience for virtual experiences. We ended up talking through a lot of the “general considerations” for GTM, and that felt pretty normal to me… And then I realized that it’s not a…
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The Significance of Product-Market Fit In the world of SaaS, success isn’t just about having a great idea or a cutting-edge product. It’s about finding the perfect alignment between what you offer and what your target audience needs. This elusive harmony is known as product-market fit, and it’s the golden ticket to SaaS success. Generally…
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“A great go-to-market strategy isn’t just about how to get users, it’s about how to keep them.” Casey Winters – Whatnot, Eventbrite A go-to-market (GTM) strategy is a comprehensive plan that guides how a product enters the market and connects with its intended audience. This strategy encompasses various crucial elements, starting with meticulous market research…
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This is one of several in an in-progress series focused on new user onboarding in SaaS products. Coda.io is a personal favorite that I use every day, but it’s been a while since I went through the signup and setup process. While there are tons of A+ experiences within the product, I ended up giving…
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The realm of behavioral economics is an ocean of fascinating insights, full of profound implications (and confusing thoughts) for product managers — especially for those of us in the wacky world of SaaS. At the intersection of psychology and economics, it offers an understanding of why people make the decisions they do, shaping patterns of…
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How to explore the market from every possible angle and choose the biggest opportunities and advantages for your product to motion towards.
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In an increasingly digitized world, companies are often lost at sea when it comes to making sense of the mountain of data available to them. Neil Hoyne’s ‘Converted’ comes to the rescue, providing an invaluable compass for navigating this challenging terrain. I first met Neil when I was working on some customer education initiatives at…
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What is First Principals Thinking? This is not one of my typical informational posts. This is more of a personal experience that I’m relating back to skills and knowledge I use in my professional life. Aristotle defined a first principal as “the first basis from which a thing is known.” I’ve been hearing more and…